Coconut Creatives is proud to announce the launch of one of its latest clients, Drain Away.
Drain Away is one of the South’s premier plumbing and drainage companies having been trading successfully since 1990.  However, the company was not always this impressive size or shape.  It was very much the brainchild of Jason Carpenter, who started the company as the original “one man and his van”, shortly after having completed his apprenticeship.

Having successfully built the company up from nothing, aside from hard work and commitment, Jason and his team at Drain Away are looking for like-minded individuals rather than trained plumbers to share in their ambitious expansion plans for 2009.

Drain Away offers all their franchisees a comprehensive three-week training programme.  The training programme, which is held in their HQ in Bournemouth, Dorset, has been specifically developed for the needs of the novice plumber.

Coconut Creatives Marketing Specialists, Victoria Bel Gil and Sarah Cook have been working with the directors to prepare for the launch by creating a franchise recruitment marketing plan. “The Drain Away franchise offers so much, including an incredible 15 day training programme,” explains Victoria.

The Franchisee fifteen-day training programme includes an induction to the Drain Away team and their customer service charter.   Franchisees are then taken step by step through what’s involved in the marketing and recruitment of new customers.  They learn about the enquiry to invoice administration system that Drain Away have developed to ensure franchisees will definitely not be distracted from making money by lengthy administration processes.

The majority of the training involves developing practical skills in drainage and plumbing.  In addition to learning the techniques in the traditional classroom setting each franchisee will spend 5 days reviewing and practicing at the Drain Away on-site plumbing and drain practice areas which include a real life residence with mocked up plumbing mishaps to fix and dummy drainage system to practice unblocking drains with the onboard van jetter and CCTV cameras.

Following training at the Drain Away’s Head Office, the franchisee will spend time with a Drain Away Operative, attending jobs, giving them a taste of what it will be like running their own Drain Away Franchise.

“A strong feature of the Drain Away franchise is the support they offer franchisees. For example included in the training package is 3 full days on site shadowing with a Drain Away senior member of staff to accompany franchisees to jobs with the option of further days at an additional charge. There will always be someone at the end of a phone able to give advice, if required,” explains Franchise Your Business Consultant, Tim Mott who has prepared the business package for the franchise market.

Unlike so many other opportunities Drain Away does not have to rely upon a good economy to grow, much of their work is a distress purchase or insurance driven response, so their clients have a need and they chose the most responsive and customer friendly service – which is Drain Away.

Jason explains why,
“We don’t feel the doom and gloom of the credit crunch as many of our customers purchase because they have an emergency or because they are making an insurance claim and they know they are dealing with professionals”.

Drain Away are keen to hear from individuals that can be both hands on and manage a business; no former plumbing experience is required.  Drain Away would love to hear from you if you feel you could be the person to help them in 2009, develop into your local area. Maybe you’re worried about your future or just fancy a challenge…but most of all maybe you want to earn some serious money!