Seen lots of great stuff on our website but want to read more first?

Our book, written by Sarah Carlile, will bring you right up to date with the most effective systems and strategies for expanding your franchise network, whether you’re new to franchising or a seasoned professional. Please note that franchisors who attend a Coconut Workshops will receive a SIGNED copy of the book for FREE.

Through personal experiences, case studies and research findings, Sarah Carlile shares her expertise and guides franchisors through every aspect of recruitment marketing. From branding and budgeting, to franchisee profiling and implementing really effective Discovery Day programmes, Sarah shows you how to structure your approach and maximise the resources already with your business.

Recent Reviews:

“Everything a Franchisor needs to know about successful franchise recruitment is contained in this book,” Jeff James, the Editor of Making Money Magazine.

“You are an inspiration. Your book is amazing. I didn’t know what to expect. Everything you have said so far is spot on. I love it,” Tara Howard, Venus Awards.

“Just a quick email to say thanks very much for the book, indeed the signed copy! I have only got as far as chapter 4 but it is making for very interesting reading,” Gerry Ussher, Go-Kart Party Franchise.

The book allows access our Free Resources page where you can download items such as a Franchisee enquiry form and our tried and tested Budget Matrix. BUT, to access this section of our site, you have to PROVE you’ve read the book by answering our multiple choice quiz about the book’s contents. Click here to try your luck at the quiz!